Updated February 2021
SharedLending.com LLC (“SharedLending.com”, “Company,” “we,” or “us”) values your privacy. SharedLending.com (the “Website”) offers a build your own financial toolkit for a general audience.
Information We Collect
We collect information directly from you and your device, from third parties, and by automated means as set out below. The type of information that we collect from you depends on your interaction with our Services, but generally includes the below information.
Information You Provide.
You have the option to sign up for an account. When you sign up, you enter a Login ID along with a password.
We also maintain records of customer service and other communications with users, including the nature of the request, name and contact information.
Information We Collect Automatically
The Services allow users to build their financial toolkits including model portfolios and research stock performance data historically. We automatically collect information about your use of the Services, such as the length of time that you use our Services, and other activities on the Website.
We also automatically collect or analyze information about your browser and/or device. This information may include IP address; device identifiers; device name and model; operating system type, name, and version.
We may combine this information with other information that we have collected about you. Please see the section “Analytics and Tracking” below for more information.
How We Use Your Information
We use your information for the following purposes:
Providing and Improving Our Services. To provide and maintain our Services; to provide troubleshooting; to improve our Services; to develop new features, products, or services; to perform technical operations, such as updating software; and for other customer service and support purposes.
Communications. To communicate with you, including via email and push notifications, and to respond to your inquiries.
Research and Analytics. To better understand how users access and use our Services, and for other research and analytical purposes, such as to evaluate and improve our services and business operations and to develop additional products, services, and features.
Legal Compliance. To comply with applicable legal or regulatory obligations, including as part of a judicial proceeding; to respond to a subpoena, warrant, court order, or other legal process; or as part of an investigation or request, whether formal or informal, from law enforcement or a governmental authority.
General Business Operations. Where appropriate for the administration of our general business, accounting, recordkeeping, and legal functions. As part of our routine business administration, such as employee training, compliance auditing and similar internal activities.
Advertising. Our Services are supported by advertising tailored to you. We use information we collect from you to serve interest-based advertisements on our Website.
Disclosure of Information
In general, we may share your information, including information, as follows:
Affiliates. We may disclose the information we collect from you to our affiliates or subsidiaries; however, if we do so, their use and disclosure of your information will be subject to this Policy.
Service Providers. We may disclose the information we collect from you to other companies who perform services on our behalf. These service providers are prohibited from retaining, using, or disclosing your information exception as necessary to perform services for us.
Advertising Partners. We are an ad-supported business, and we may disclose your information to our advertising partners (such as ad networks and advertisers) where they request the data to select and serve interest-based advertisements and to track the effectiveness of advertisements.
Business Transfers. We may disclose your information to another entity in connection with an acquisition or merger, sale or transfer of a business unit or assets, bankruptcy proceeding, or as part of any other similar business transfer, including during negotiations related to such transactions.
Legal Compliance. We may disclose your information to comply with applicable legal or regulatory obligations, including as part of a judicial proceeding; in response to a subpoena, warrant, court order, or other legal process; or as part of an investigation or request, whether formal or informal, from law enforcement or a government official.
Aggregate and De-Identified Information. We may share aggregate or de-identified information about users with third parties for research, compliance, or other purposes.
Cookies and Similar Technologies
We use Google Analytics’ User-ID to collect and analyze information about use of the website and to help us understand activities and trends. As part of this service, we share a unique identifier with Google Analytics. This identifier is not linked to your name or any other individually identifying information we collect about you.
This Site and Children
We do not knowingly collect personal information from children under 13. If we discover that a child under 13 has provided us with personal information, we will delete such information from our systems. If you are a parent or legal guardian and think your child under 13 has given us personal information, you can email us at info@SharedLending.com.
We are committed to maintaining the privacy and integrity of your information no matter where it is stored. We have information security and access policies that limit access to our systems and technology, and we protect data using technological protection measures.
Unfortunately, the transmission of information via the internet is not completely secure. Although we implement and maintain reasonable measures to protect your personal information, we cannot guarantee the security of the information transmitted to us; therefore, we do not assume any responsibility for any transmission of your information which you do at your own risk.
Links to Other Sites
Our Website may contain links to third-party websites or applications. Any access to and use of such linked websites is not governed by this Policy, but instead is governed by the privacy policies of those third-party websites. We are not responsible for the information practices of such third-party websites.
Questions or Concerns
If you have any questions or concerns about this policy, please email us at
From time to time we may change our privacy policies. We will notify you of any material changes to our Policy as required by law. We will also post an updated copy on our website. Please check our site periodically for updates.
We collect your personal information for the following purposes:
- To operate and improve the Services.
- To process surveys.
- To serve interest-based advertising.
- For security and verification purposes, including to prevent and detect fraudulent activity; and
- To address and remediate technical issues and bugs.